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Oracle Eloqua is about marketing from the cloud


The long and short of marketing is that traditional marketing (in-person) is too expensive to be effective. Oracle takes marekting to the clouds. The influencers to call upon in in-person marketing has grown to include health care providers, payors and those who influence prescriptions and to provide a personalized communication to each of these is challenging.

Oracle has announced Oracel Eloqua for Life Sciences to day. Details of Oracle Eloqua can be found here:
http://www.eloqua.com/industry-solutions/life-sciences.html

The data sheet of Oracle Eloqua for Life Sciences can be found here:
http://www.eloqua.com/content/dam/eloqua/Downloads/datasheets/oracle-eloqua-marketing-for-life-sciences-cloud-service-ds.pdf

Here is what Oracel Eloqua for Life Sciences in Oracle's own language

"The Oracle Eloqua for Life Sciences Marketing Cloud Service solution helps pharmaceutical and biotechnology manufacturers marketing professionals systematically design and deliver relevant marketing content that promotes brand and products, satisfies compliance and audit requirements, increases revenue, and reduces costs"

Read the original blog entry...

More Stories By Jayaram Krishnaswamy

Jayaram Krishnaswamy is a technical writer, mostly writing articles that are related to the web and databases. He is the author of SQL Server Integration Services published by Packt Publishers in the UK. His book, 'Learn SQL Server Reporting Services 2008' was also published by Packt Publishers Inc, Birmingham. 3. "Microsoft SQL Azure Enterprise Application Development" (Dec 2010) was published by Packt Publishing Inc. 4. "Microsoft Visual Studio LightSwitch Business Application Development [Paperback] "(2011) was published by Packt Publishing Inc. 5. "Learning SQL Server Reporting Services 2012 [Paperback]" (June 2013) was Published by Packt Publishing Inc. Visit his blogs at: http://hodentek.blogspot.com http://hodentekHelp.blogspot.com http://hodnetekMSSS.blogspot.com http://hodnetekMobile.blogspot.com He writes articles on several topics to many sites.